The Short: 

British-born, Brooklyn-Dwelling (Green-Card-holding) Art Director & Conceptual Creative with a responsible clothing business and boss of two micro monsters.

The Long…

Advertising

Laura started working in the London advertising industry back in 2009, working across a diverse portfolio of brands, from global, fully integrated campaigns to one-off projects and pitches (she’s still trying to beat her 7 for 7 pitch-winning streak). It’s that very same work that took her from London to Paris, and in 2016, to New York City, which Laura refers to as her adopted home.

Laura has worked for large global, network agencies to small, start-up shops as both freelance and full-time. She believes in a single philosophy that she applies to all her work — It’s not all about big budgets, it’s about conceptually strong ideas, beautifully crafted executions and making work that people genuinely care about.

A Responsible Clothing Brand.

Speaking of things people care about, back in 2019, Laura founded Fly By Night NYC a responsible clothing brand that creates pieces from dead-stock designer fabrics, vintage salvage, and movie-set fabrics (The Mummy, Snow White & The Huntsman, Renée Zellweger’s “Judy” [Judy Garland] and The Irishman, to name just a few.). Any and all scraps and threads are shredded and recycled in housing insulation.

What started as a passion, soon exceeded expectations and very quickly became a successful, fully-fledged female-owned and operated business, quickly being featured in a number of major publications and press, such as NYLON, The Business of Fashion, The New York Times and Teen Vogue.

Fly By Night’s pieces can be found across the continental U.S. and is currently in 10 nationwide boutiques. Along with a broad portfolio of private commissions, Laura’s work frequented the shoulders and silhouettes of Regina Spektor and Helena Christensen.

  • 2023 - The other most creative thing I’ve ever done - gave birth again

    2022 - Present // Freelance Conceptual Creative

    2021 - The most creative thing I’ve ever done - gave birth

    2019 - Present // Founder
    
FlyByNight.NYC



    2017 - 2018 // Ambassador
    Tours for the Blind (yes, really).
    The Whitney Museum 



    2011 - 2019 // Creative Director [Freelance]

    Young Creative Council



    2015 - 2016 // Associate Creative Director
    Recipe London


    2014 - 2015 // Senior Art Director [Freelance]

    Grey London, Iris Worldwide, Fold 7, Oliver, Proximity, Pablo, Recipe, TBWA London, FCB Inferno, Wunderman, AnalogFolk


    2009 - 2014 // Art Director
    JWT London

  • 3 Barrels – 3M – 888casino – Aero – Andrex – Army – ASDA – Aspire – Better Gyms – BiC – Birds Eye – Calpol – Canesten – Campari –Carlsberg – Citi –Clean&Clear – Coca Cola – Debenhams – Dulux – Economist – Ecover – Ed’s Dinner – Energiser – Fly By Night NYC – Glaceau Smartwater – Greenpoint Fish – Gumtree – Haagen Dazs – Halls – Harvester – Holiday Inn – Homebase – Hovis – HSBC – Imodium – John Lewis – Kenco – Kit Kat – Kleenex – Lacoste – Lego Duplo – Lidl – Listerine – Lucozade – Malibu – McDonalds – McVites – Mini – Mr Kipling – Nissan – Nokia – Office – Orange – Oxo – Pantene – Pataks – Philadelphia – Philips – Post Office – Quality Street – Ribena – Rimmel London – Rowntree’s – Royal Caribbean – Sailor Jerry’s – Schweppes – Shell – Sky Atlantic – smarTrikes – smarTrikes – Smirnoff – St John Ambulance – Starbucks – Sun Silk – Teenage Cancer Trust – Timotei – TomTom – Toni&Guy – Tourism Ireland –Trident – Unilever – Virgin Holidays – Vodafone – VW – Water Aid – Wilkinson Sword – Yorkie – Yorkshire Building Society

  • 02 - 24 // Creative Equals AI Adobe Training

    06 - 09 // BA (HONS) in Advertising
    Buckinghamshire New University

    05 - 06 // National Diploma [Foundation] in Art & Design
    Bournemouth Arts Institute

  • Pitch Win // Campari Rare

    Grand Prix // Direct Marketing Awards - The Economist

    Pitch Win // Energizer Special Projects

    Pitch Win // 888 Casino Full UK Campaign

    Pitch Win // Coca-Cola Global Social Responsibility Campaign

    Pitch Win // Volkswagen & Sky TV Partnerships

    Pitch Win // SmarTrikes UK/EU Product Launch

    Pitch Win // Birdseye FMCG Digital Campaign

    Pitch Win // Clean & Clear

    Connected // Campaign of the Month - KitKat

    The Sound // H2 Radio Advertising Bureau - Mr Kipling

    D&AD //